用例LinkedIn Ads
Check a LinkedIn audience is big enough before you spend on it.
Adako is an MCP server that connects Claude, ChatGPT and other assistants to LinkedIn Ads. Describe the buyer in plain words. It resolves each title, seniority and industry to LinkedIn’s own ids, counts the members the combination reaches, and asks LinkedIn what the auction costs for them.
課題The problem
Why this is slow by hand
LinkedIn will not run a campaign that reaches fewer than 300 members, and every facet you add narrows the audience by multiplication. Three reasonable facets can leave a few hundred people.
An audience just above the floor is its own problem. It runs, frequency climbs fast and cost follows. The count has to come before the campaign.
手順How it works
What Adako runs, step by step
- 01
linkedin_search_targetingRead · freeLooks up each term in LinkedIn’s targeting catalogue: job titles, industries, locations, skills, employers and more. Seniority and company size are fixed lists, and when nothing matches, the whole list comes back for you to choose from.
- 02
linkedin_estimate_audience_sizeRead · freeCounts the members the combination reaches, and those active in the last 30 days, with any exclusions applied.
- 03
linkedin_estimate_audience_sizeRead · freeGrades the size against LinkedIn’s floor and says which facet to widen when the audience is too small.
- 04
linkedin_forecast_campaign_supplyRead · freeAsks LinkedIn for the suggested bid and its range, the allowed bids and the daily budget limits for your objective and cost type. It forecasts no impressions, clicks or leads.
- 05
linkedin_create_image_campaignWrite · 1 task, after approvalWhen the audience holds, builds the campaign on the resolved ids. The campaign is created paused.
How the size is graded
- Under 300 members
- LinkedIn refuses the campaign
- 300 to 20,000
- Very narrow: runs, but frequency climbs fast
- 20,000 to 300,000
- A focused B2B audience
- Over 300,000
- Broad: cheap impressions, diluted
- Forecast cost type
- CPC by default, or CPM or CPV
- Priced campaign types
- Sponsored content, text ads, InMail
Every write is a proposal first. Nothing reaches LinkedIn Ads until you approve it, and then it runs once and is read back.
実例Example
What asking looks like
You ask
“Forecast the audience size for directors and above in software, in Germany.”
Adako answers
Resolved: Germany (location); Director, VP, CXO, Owner and Partner (seniority); Software Development (industry). 38,000 members, a focused B2B audience.
| Field | Value |
|---|---|
| Estimated members | 38,000 |
| Active in the last 30 days | 14,500 |
| Clears the platform minimum | yes |
| Suggested CPC | €11.20 (range €8.90 to €14.60) |
| Minimum daily budget | €10.00 |
The forecast is LinkedIn’s estimate for this week, not a promise.
An example exchange. The account, names and figures are invented; the columns and the rules behind them are the ones the tool returns.
料金Cost
What it costs
Every step before the create is a read and costs nothing, so you can re-count after each facet you change. The create is one write.
Reads are free on every plan. A write takes tasks from the plan’s monthly allowance.
| Plan | Price | Ad accounts | Tasks a month |
|---|---|---|---|
| Free | $0 | 1 | 30 |
| Pro | $49/month | 5 | 600 |
| Agency | $149/month | 20 | 5,000 |
Compare the plans, including Enterprise.
限界Where it stops
Limits worth knowing
- The count and the forecast are LinkedIn’s. When LinkedIn returns no count, the answer says the size is unknown rather than guessing.
- LinkedIn gives no forecast for some very narrow audiences, or for accounts whose API access excludes it. The answer then falls back to the audience size and the minimum daily budget.
- The forecast covers sponsored content, text ads and InMail campaigns. LinkedIn prices no other campaign type.
- Creating the campaign needs your ad account listed on Adako’s LinkedIn application. Reads work without it.
質問FAQ
Questions people ask
What is the minimum audience size for LinkedIn Ads?
300 members. LinkedIn refuses a campaign whose targeting reaches fewer, and Adako checks the count before it proposes a launch.
How big should a LinkedIn audience be?
Adako reads 20,000 to 300,000 members as a focused B2B audience. Under 20,000 runs but wears out fast; it suits a short account-based push. Over 300,000 is broad, and a seniority or company size facet usually helps.
How much will a LinkedIn campaign cost per click?
Ask for a forecast. LinkedIn returns a suggested bid with its range and the daily budget limits for that audience, objective and cost type, in your account currency. It moves week to week, so treat it as this week’s estimate.
Can I describe my audience in plain English?
Yes. Adako looks up each title, seniority, industry and location in LinkedIn’s catalogue, shows what it matched, and uses LinkedIn’s ids. A term typed as free text never reaches a create.
Connect LinkedIn Ads and ask the question. The reads are free.