Adako is an MCP server that connects Claude to your Google Ads account. Ask what a campaign is doing, find the search terms that spend and never convert, and launch new campaigns paused. Reads are free; every change arrives as a proposal you approve in the chat.
41 search terms spent $2,180 last month with no conversions.
Search term
Match
Spend
free accounting software
Phrase
$236.40
bookkeeper jobs
Exact
$198.70
accounting course online
Phrase
$164.10
38 more terms
Mixed
$1,580.80
ImpactStops about $2,180 a month on searches that never converted.
Executes once, only after you approve.
An example account. Approve and Reject work here; nothing leaves this page.
実例
実例·What you can ask
Example Google Ads prompts
Type these into Claude as they are, or in your own words. Adako picks the Google Ads tools that answer them.
“Which search terms spent money last month and never converted?”
“Show me campaign performance for the last 30 days against the 30 before it.”
“Which keywords have a CPA above $80, and what would pausing them save?”
“Build a Search campaign for our spring offer, paused, with a $40 daily budget.”
“Add the search terms with no conversions as exact-match negatives.”
“Why did conversions drop last week, and which campaign, device or country accounts for it?”
“Which search terms wasted money last month?”
41 terms spent $2,180 with no conversions. The worst ten are listed with their spend, and a negative keyword is proposed for each with its match type. Approve to add them.
Questions are reads: free on every plan, and they change nothing. A request to build or change something comes back as a proposal, and nothing reaches Google Ads until you approve it.
接続
接続·Set it up
Google Ads in Claude, step by step
The same steps as the Claude setup guide, with the Adako server URL filled in.
01Open Claude Connectors.
02Choose Add custom connector. Copy and paste the connection name and remote MCP server URL below.
03Add the connector, click Connect, and complete the Adako authorization screen.
04Start a new chat and select Adako from the connectors menu.
MCP server URL
https://adako.ai/mcp
The proposal arrives as a card in the conversation: the fields that will change, the expected impact, and an Approve button. You never leave the chat to sign off a change.
From the first read to a daily check, across 70 tools.
Find the spend that never converts
Adako lists every search term with no conversions that spent at least a threshold (by default the cost of 10 average clicks in the account, or a figure you set), totals the waste, and proposes a negative keyword for each with a match type and the reason. The analysis is a read, so it is free on every plan; the negatives are added only after you approve them.
Read performance at every level
Campaign, ad group, ad and keyword, with the previous period beside it. Search terms, quality signals, geo, hourly and device breakdowns. When a number moves, Adako splits the change by campaign, device, network, country and search term, and ranks the segments by how much of it each one accounts for.
Launch Search and Performance Max campaigns, paused
Adako resolves locations, languages and audiences to Google ids before anything is written, validates the draft against the campaign spec, and creates the campaign PAUSED. You look at it in the Google Ads interface and turn it on yourself.
Manage budgets, bids, keywords and assets
Daily budgets, bid strategies, ad schedules, device modifiers, assets and extensions, keyword and negative lists, labels. Every change is a proposal with a field-level diff, executed exactly once and read back from Google afterwards.
Watch the account daily
Rules run once a day against Adako’s synced copy of the account: CPA above a ceiling, ROAS below a target, spend rising faster than its baseline, a campaign that stopped serving. They email you, and a rule with an action proposes the pause or the budget cut. Monitors are included from the Pro plan.
Open Claude’s connector settings, add a custom connector, paste the Adako MCP URL and sign in. Then connect Google Ads on the Adako Accounts page and choose which customer account Claude may work on. Setup takes about a minute and nothing is installed.
Does Claude get access to my Google Ads credentials?
No. Your Google OAuth tokens stay encrypted on Adako’s side and are never sent to Claude. Claude holds an Adako token and calls Adako’s tools; Adako talks to Google.
How do I approve a change in Claude?
The proposal appears as a card in the conversation with the fields that will change and its expected impact. Click Approve on the card, or say “approve it”. It then executes exactly once and Adako reads the result back from Google.
Can an AI agent create Google Ads campaigns?
Yes. With Adako connected, your assistant can build a Search or Performance Max campaign end to end: keywords, ad groups, responsive search ads, locations, budget and bid strategy. It is created PAUSED, so nothing spends until you open Google Ads and turn it on. The research and validation steps are free reads; the create itself costs one task.
Is it safe to let an AI agent change my Google Ads account?
Every change is a proposal first: a summary, a field-level diff of the exact fields that move, and the expected impact. Nothing reaches Google until you approve it, it then runs exactly once, and Adako reads the object back so you see what Google actually stored. Reads change nothing and run immediately.
How does Adako find wasted spend in Google Ads?
It pulls the search terms report for the period you name, keeps the terms with no conversions that spent at least a threshold (by default the cost of 10 average clicks in your account), totals that spend, and proposes a negative keyword for each with a match type and a reason. The whole audit is a read, so it costs nothing on any plan.
Which Google Ads campaign types does Adako support?
It reads every campaign type in the account, including Display and Shopping. It creates Search and Performance Max campaigns, both paused. For a type it cannot create, it says so rather than guessing.
Does Adako use the official Google Ads API?
Yes. Adako talks to the official Google Ads API with your own OAuth grant, paced within Google’s limits. It never automates the Google Ads web interface, and you can disconnect the platform on the Accounts page at any time.